BesTV Debuts "TV Banking" Internet Access via TV

Following the bank’s RMB 4 billion credit approval, BesTV New Media Co., Ltd. (BesTV, 600637) and Bank of China announced yesterday that they jointly launched China’s first smart TV “home banking”.

According to a press release issued by BesTV, home banking is also called “TV bank” and “home banking” and is an important part of the e-banking channel.

According to reports, using this function, an individual user can operate a home TV set and a TV set-top box by holding a remote controller in order to conduct transactions similar to online banking and mobile banking.

"Home Banking" not only has a TV payment function, but also provides self-registration, account inquiry, local service (on behalf of payment), counter contract, transfer remittance, credit card, fund, national debt, personal settings and other functions, and online banking, mobile banking Together they have become the three major support for the banking business in the era of new media.

It is reported that the official launch of the “home banking” business is just the beginning of a series of strategic cooperation between BesTV and Bank of China.

Just a few days ago, BesTV announced the establishment of a long-term partnership with the Bank of China, and BesTV could obtain up to RMB 4 billion equivalent credit support, which was the first attempt by the Bank of China to expand its smart TV and IPTV (interactive network). TV,) Financial services in the field.