iPhone 8 Problems Lianlian Market Cold Samsung Huawei Welcomes High-End Opportunities

[Global Network Technology Reporter Zhang Yang] On September 22, Apple's iPhone 8 series was officially sold, but it failed to continue the brilliance of Apple's brand, from the cold sales, the market price is lower than the official website price, and then to the just listed case. To the battery bulge, cell phone cracking incident, Apple iPhone 8 can be described as a lot of trouble, and the iPhone X's sale is still a long time, but this gives Samsung and Huawei in the high-end market to overtake Apple's chances.

Reuters quoted the securities brokerage firm KeyBanc Capital Markets on the 16th. According to the data from the securities brokerage firm KeyBanc Capital Markets, Apple’s new iPhone 8 sales in the US market this year are not as good as the iPhone 7 since the global synchronization sale on September 22, indicating that the iPhone 8 does not It is as popular as its predecessors.

US mobile operator AT&T said last week that its third-quarter post-paid Apple mobile phone replacement was down by nearly 900,000 units from the same period last year, and securities firm Jefferies blamed the weak demand for the iPhone 8.

Of course, there are many reasons behind the icy sales of the iPhone 8: First of all, compared to the iPhone 7, the iPhone 8 only has a small price for "minor repairs and small repairs," but it costs a lot more than consumers. Many consumers are waiting for the iPhone X to go public.

The iPhone 8's sales were cold, but Samsung and Huawei were the two biggest competitors, leaving the opportunity for overtaking.

Samsung Galaxy Note 8 is the flagship model for positive competition with Apple. In terms of hardware configuration, the International and National Bank versions carry the Samsung Exynos 8895 eight-core processor and the Qualcomm Snapdragon 835 processor, respectively, with a 6.3-inch QHD 18.5:9 ratio. Full-view curved screen with a resolution of 2960 x 1440. The rear dual camera, flash, and fingerprint recognition keys are arranged together. 6GB of running memory, 64GB of body storage, and support for expansion. Battery capacity 3300mAh, supports wireless charging. The body supports IP68 dustproof and waterproof, equipped with S Pen stylus, support for information input screen, live message and other functions, full of business atmosphere, more in line with consumer demand.

In terms of photographing, DxOMark released some evaluation data on the Samsung Galaxy Note 8. These test data show that the Samsung Galaxy Note 8 scored a total score of 94 points, which is currently the best mobile phone in the Android camp, and is currently the best Android camera performance. In the mobile phone, in the separate still photo shooting session, the Galaxy Note 8 won the highest 100 points on the market, and is also the first mobile phone to reach the percentage.

On the other hand, on the evening of the 16th, Huawei officially released the Mate10 series of flagship new aircraft in Munich, Germany. The Mate 10 equipped with a 5.9-inch 16-inch RGBW screen with a resolution of 2560 x 1440 and frontal fingerprint recognition; Mate 10 Pro 6 inch 18 to 9 OLED screen, full screen design, resolution 2160 x 1080 OLED, rear fingerprint recognition. With the AI ​​module unicorn 970NPU, shooting, Mate 10 series can intelligently identify the scene, automatically match the shooting parameters, Leica camera chip to accelerate AI translation, 4000mAh high-capacity battery + smart energy-saving, 4.5G LTE technology, bring faster, A more stable web experience. The main and auxiliary cards all support 4G LTE high-speed download and VOLTE high-definition voice. A connecting line to achieve cast screen and other functions.

In terms of selling price, Mate 10 6GB + 64GB 699 euros (about 5432 yuan), Mate 10 Pro 6GB + 128GB 799 euros (about 6214 yuan), Huawei Mate 10 Porsche Design Edition 1395 euros (about 10850 yuan)

Samsung and Huawei’s latest main flagship models are not inferior to the performance of the iPhone 8 series. They also have their own unique features. They are more suitable for the office needs of high-end business people, and the full-screen blessing of appearance innovation is also high value. The contrast is just a change of the “ass” of the iPhone 8 series of advantages is obvious, while the iPhone X is still expected in the future will still be plagued by productivity problems for a long time, when the distribution of large areas is still unknown, Comparing with Apple’s strong supply chain control ability, it can only be described in terms of the past. In the high-end market, Apple currently has an empty window period, which is a good time for Samsung and Huawei to beat Apple in the high-end market.

Market research firm IDC data shows that in the second quarter of 2017, Huawei sold 38.5 million smartphones globally, gaining a market share of 11.3%, and together with Samsung and Apple, it became the world’s top three smartphone manufacturers. In the second quarter, Apple's mobile phone sales were 41 million, and Huawei had a difference of only 2.5 million, which narrowed the gap.